# 10 wishlist reminder email examples (with templates)

> Ten wishlist email templates you can copy, from gentle reminders to price drop and restock alerts, with subject lines, timing and FluentCRM setup tips.

- URL: https://gowishcart.com/blog/wishlist-email-examples/
- Published: 2026-10-07
- Category: Guides
- Author: GoWishCart Team (GoWishCart)

## Quick answer

The best wishlist emails are short, lead with the product the shopper saved and have one clear button. Use a gentle reminder 2–3 days after saving, a small incentive after a week, and timely alerts when a saved item drops in price or comes back in stock.

Wishlist emails work because they're about something the shopper already picked. You don't need clever copy. You need the right product, at the right moment, with one clear button.

Below are ten templates you can copy. Replace anything in `{curly braces}` with your own merge tags.

> **How to send these on FluentCart:** examples 1–6 and 9–10 work as FluentCRM funnels started by GoWishCart's triggers (*item added*, *item removed*, *price drop*, *back in stock*). Examples 7 and 8 are also sent automatically by GoWishCart's built-in alerts. See [automate wishlist emails with FluentCRM](https://gowishcart.com/blog/fluentcrm-wishlist-automation/).

## Reminders

### 1. The gentle nudge

**When:** 2–3 days after an item is added
**Subject:** Still thinking about it?

> Hi {first name}, the **{product name}** is still on your wishlist. Whenever you're ready, it's one click away.
>
> [View your wishlist]

### 2. The "it's popular" reminder

**When:** 4–5 days after saving, for products that sell well
**Subject:** Others love it too

> The **{product name}** you saved is one of our most popular picks this month. Grab yours while your size is in stock.
>
> [Shop now]

Only send this if it's true.

### 3. The small incentive

**When:** 7 days after saving, only if they haven't ordered
**Subject:** A little something for your wishlist

> Still deciding on the **{product name}**? Here's **{10% off}** to help. Use **{code}** at checkout before {date}.
>
> [Use my code]

### 4. The wishlist roundup

**When:** Weekly or monthly, for shoppers with several saved items
**Subject:** Your wishlist, in one place

> Here's everything you've saved: {wishlist items}. Prices and stock change quickly, so take a look.
>
> [See my wishlist]

## Alternatives

### 5. "Not that one? Try these"

**When:** Right after an item is removed
**Subject:** Something similar you might like

> Noticed the **{product name}** wasn't quite right. Here are a few similar picks from {category}: {2–3 products}
>
> [Browse {category}]

### 6. The complete-the-look

**When:** A few days after saving, for fashion or home stores
**Subject:** Goes great with your {product name}

> Pairs well with what you saved: {matching products}.
>
> [Complete the look]

## Price and stock alerts

### 7. Price drop

**When:** As soon as the price drops
**Subject:** Price drop on your wishlist

> Good news: the **{product name}** you saved is now **{new price}** (was {old price}).
>
> [Buy now]

More ideas in [price drop and back-in-stock alerts](https://gowishcart.com/blog/price-drop-back-in-stock-alerts/).

### 8. Back in stock

**When:** As soon as stock returns
**Subject:** It's back: {product name}

> The **{product name}** in **{variant}** is available again.
>
> [Shop now]

More templates in the [back-in-stock email template guide](https://gowishcart.com/blog/back-in-stock-email-template/).

## Seasonal

### 9. Before a sale

**When:** 1–2 days before Black Friday or a seasonal sale
**Subject:** Your wishlist is about to get cheaper

> Our sale starts {date}. Keep your wishlist handy: if anything you saved goes on sale, you'll be the first to know.
>
> [Check my wishlist]

See the [Black Friday wishlist strategy](https://gowishcart.com/blog/black-friday-wishlist-strategy/) for the full plan.

### 10. Gift reminder

**When:** Early December, or before birthdays and holidays
**Subject:** Shopping for someone special?

> Your wishlist is a great gift list. Share it with family, or treat yourself to something you saved: {wishlist items}
>
> [Open my wishlist]

Shared wishlists are part of GoWishCart Pro.

## Tips for all wishlist emails

- **Lead with the product.** Image, name, variant and price first.
- **One button.** Link straight to the product or wishlist.
- **Short copy.** Two or three sentences is plenty.
- **Don't double up.** If FluentCRM sends a price drop email, turn off the built-in alert for that event, or vice versa.
- **Discount last.** Send a plain reminder before offering money off.

## Related guides

- [Wishlist marketing: how to turn saved items into sales](https://gowishcart.com/blog/wishlist-marketing/)
- [The complete guide to wishlists on FluentCart](https://gowishcart.com/blog/fluentcart-wishlist-guide/)

## Frequently asked questions

### What is a wishlist reminder email?

An email sent to a shopper about products they saved to their wishlist, reminding them the items are waiting, or telling them the price dropped or stock returned.

### When should I send a wishlist reminder?

A first reminder works well 2–3 days after the item is saved. Price drop and back-in-stock emails should go out as soon as the change happens.

### How do I automate wishlist emails on FluentCart?

GoWishCart sends price drop and back-in-stock alerts automatically, and its FluentCRM triggers let you build reminder funnels with waits, conditions and discount codes.
